Customer Success Story: Creative Agency

In the competitive world of creative agencies, staying ahead of the curve isn't just about talent—it's about leveraging the right tools to amplify that talent. Today, we're sharing how Prism Creative, a mid-sized agency with clients ranging from local businesses to Fortune 500 companies, transformed their workflow and expanded their capabilities using KonjoAI.

The Challenge

Prism Creative was facing several challenges that are common in the agency world:

• Tight deadlines requiring fast turnaround on concept art and mockups
• Limited resources for specialized creative tasks like animation and video production
• Client requests for multiple concept options with minimal budget
• Need to scale creative output without proportionally increasing staff

"We were constantly in a position where we had to choose between quality, speed, and cost," explains Jordan Rivera, Prism's Creative Director. "Something always had to give, and that was frustrating for both our team and our clients."

Finding KonjoAI

The team at Prism had experimented with various AI tools, but found most of them lacking in quality or flexibility. "We needed something that could produce professional-grade output that wouldn't require hours of additional work to make usable," says Rivera.

After discovering KonjoAI through an industry webinar, Prism's team decided to try our Professional plan with a small team of early adopters.

Implementation and Adoption

Rather than positioning AI as a replacement for creative work, Prism introduced KonjoAI as a "creative accelerator" and focused on specific use cases:

Concept Visualization

Instead of spending days creating initial concept art for client pitches, designers could generate multiple visual directions in hours. "We went from presenting 2-3 concept directions to 5-7, giving clients more options without increasing our workload," notes Sam Chen, Lead Designer.

Background and Environment Creation

For product photography and marketing materials, the team began using KonjoAI to generate custom backgrounds and environments. "We can now place products in any setting imaginable without expensive photo shoots," explains Photography Lead Jamie Kim.

Video Content Expansion

Perhaps the most significant impact came in video production. "Before, creating a 30-second animated sequence might take a week. Now we can generate the base animation in hours and focus our time on refinement and storytelling," says Video Director Alex Patel.

Results and Impact

After six months of integrating KonjoAI into their workflow, Prism reported several measurable improvements:

Productivity Gains

• 50% reduction in time spent on initial concept development
• 35% increase in the number of projects completed per quarter
• 70% faster turnaround on revision requests

Business Growth

• Expanded service offerings to include animation and video without hiring specialists
• 22% increase in new client acquisition
• 15% improvement in profit margins on fixed-bid projects

Team Satisfaction

"Contrary to fears about AI replacing jobs, our team has embraced these tools because they eliminate the tedious aspects of creative work," Rivera explains. "Our designers and artists now spend more time on creative direction and refinement—the parts of the job they actually enjoy."

Lessons Learned

Prism's successful implementation offers valuable insights for other creative teams:

Start with Specific Use Cases

Rather than trying to transform everything at once, identify specific bottlenecks or opportunities where AI can make an immediate impact.

Focus on Augmentation, Not Replacement

Position AI tools as ways to enhance human creativity, not replace it. This reduces resistance and encourages experimentation.

Invest in Prompt Engineering Skills

"Learning to communicate effectively with AI is a skill in itself," notes Chen. "We now have internal workshops and a shared prompt library that helps everyone get better results."

Maintain a Human Touch

Prism is careful to use AI-generated content as a starting point, always adding human refinement and creative direction before client presentation.

Looking Forward

Building on their success, Prism is now exploring more advanced applications:

• Custom model fine-tuning to better match their agency's distinctive style
• Integration with their project management system for smoother workflows
• Client-facing tools that allow customers to visualize concepts in real-time during meetings

"AI isn't replacing creativity—it's giving us superpowers," concludes Rivera. "We're doing things now that would have been impossible or prohibitively expensive just a year ago, and our clients are thrilled with the results."

We're proud to be part of Prism Creative's journey and excited to see how they continue to innovate with our platform.